Idatha ibalulekile ekubhekaneni nezinselele zokusebenza, ukuphathwa kwezinsizakusebenza zabantu, ukuhwebelana komhlaba wonke kanye nokuvakasha okungaphezu kwemingcele.
Unyaka omusha uhlala uletha ukuqagela ngalokho okulindelwe imboni yezokungenisa izihambi. Ngokusekelwe ezindabeni zamanje zemboni, ukwamukelwa kobuchwepheshe kanye nokwenziwa kwedijithali, kusobala ukuthi u-2025 uzoba unyaka wedatha. Kodwa kusho ukuthini lokho? Futhi yini ngempela imboni okudingeka iyenze ukuze isebenzise inani elikhulu ledatha esinalo ezandleni zethu?
Okokuqala, umongo othile. Ngo-2025, kuzoqhubeka nokwanda kokuhamba emhlabeni wonke, kodwa ukukhula ngeke kube kukhulu njengango-2023 nango-2024. Lokhu kuzodala isidingo esikhulu sokuba imboni ihlinzeke ngolwazi oluhlangene lwebhizinisi kanye nezinsiza ezengeziwe zokuzisiza. Lezi zindlela zizodinga amahhotela ukuthi anikeze izinsiza ezengeziwe ekusungulweni kwezobuchwepheshe. Ukuphathwa kwedatha kanye nobuchwepheshe obuyisisekelo kuzoba yizinsika zokusebenza kwamahhotela okuphumelelayo. Njengoba idatha iba umshayeli oyinhloko wemboni yethu ngo-2025, imboni yokungenisa izihambi kumele iyisebenzise ezindaweni ezine ezibalulekile: ukusebenza okuzenzakalelayo, ukuphathwa kwezinsizakusebenza zabantu, ukuhwebelana komhlaba wonke kanye nezinselele zokuvakasha ngokweqile.
Ukusebenza okuzenzakalelayo
Ukutshalwa kwezimali kumapulatifomu asebenzisa i-AI kanye nokufunda komshini ukuze kuthuthukiswe ukusebenza kufanele kube phezulu ohlwini lwabanini bamahhotela ngo-2025. I-AI ingasiza ekuhloleni ukwanda kwamafu nokuhlonza izinsizakalo zamafu ezingadingekile nezingafuneki — okusiza ekunqumeni amalayisense nezinkontileka ezingabalulekile ukuze kuthuthukiswe ukusetshenziswa kahle kwezindleko.
I-AI ingaphakamisa futhi ulwazi lwezivakashi ngokunika amandla ukuxhumana kwamakhasimende kwemvelo nokuhehayo kanye nezinsiza zokuzisiza. Inganciphisa futhi imisebenzi ethatha isikhathi, yezandla efana nokwenza ukubhukha, ukuhlola izivakashi kanye nokwabela amakamelo. Eminingi yale misebenzi yenza kube nzima ngabasebenzi ukuxhumana nezivakashi noma ukuphatha imali engenayo ngempumelelo. Ngokusebenzisa ubuchwepheshe be-AI, abasebenzi bangachitha isikhathi esiningi beletha ukuxhumana okwenziwe ngezifiso nezivakashi.
Ukuphathwa kwezinsizakusebenza zabantu
Ukuzenzakalela kungathuthukisa — hhayi ukuthatha indawo — ukusebenzisana kwabantu. Kuvumela abasebenzi ukuthi bagxile kokuhlangenwe nakho okubalulekile kwezivakashi ngokusebenzisa i-imeyili, i-SMS kanye nezinye izinketho zokuxhumana ukuze balethe imbuyiselo engcono ekutshalweni kwezimali.
I-AI ingabhekana nokutholwa kanye nokugcinwa kwamakhono, okuqhubeka nokuba yizinselele ezinkulu embonini. Ukuzenzakalela kwe-AI akugcini nje ngokukhulula isisebenzi emisebenzini evamile, kodwa futhi kungathuthukisa ulwazi lwaso emsebenzini ngokunciphisa ukucindezeleka kanye nokubanika amandla okugxila ekuxazululeni izinkinga, ngaleyo ndlela kuthuthukiswe ibhalansi yabo yomsebenzi nempilo.
Ukuhwebelana kwembulunga yonke
Ukuthuthuka kokuguquguquka komhlaba wonke kulethe izinselele ezintsha. Lapho esebenza ngaphesheya kwemingcele, amahhotela abhekene nezithiyo ezifana nokungaqiniseki kwezepolitiki, umehluko wamasiko kanye nokuxhaswa ngezimali okunzima. Ukuze kuhlangatshezwane nalezi zinselele, imboni idinga ukusebenzisa ubuchwepheshe obungaphendula ezidingweni zemakethe ezihlukile.
Ukusebenzisa amakhono okuphatha uchungechunge lokuhlinzeka oluhlanganisiwe kunganikeza ukuqonda ngokuphathwa kwezinto zokwakha zokukhiqiza amahhotela kanye nokuhlinzekwa kwezimpahla nezinsizakalo. Kalula nje, la makhono angaqinisekisa ukuthi izinto zilethwa ngesikhathi esifanele ngamanani afanele, ngaleyo ndlela kube nomthelela omuhle empumelelweni.
Ukusebenzisa isu lokuphatha ubudlelwano namakhasimende kungabhekana nokwehluka kwamasiko ukuze kuqondwe ngokugcwele izidingo zesipiliyoni sesivakashi ngasinye. I-CRM ingavumelanisa zonke izinhlelo nezindlela ukuze zigxile kumakhasimende emazingeni omhlaba kanye nawendawo. Leli qhinga elifanayo lingasetshenziswa kumathuluzi okumaketha amaqhinga ukuze kulungiswe isipiliyoni sesivakashi ngokuvumelana nezintandokazi zesifunda kanye nezamasiko kanye nezidingo.
Ukuvakasha okungaphezu komkhawulo
Ngokusho kwe-UN Tourism, ukufika kwezivakashi zamazwe ngamazwe eMelika naseYurophu kufinyelele ku-97% wamazinga ka-2019 engxenyeni yokuqala ka-2024. Ukuvakasha ngokweqile akuyona inkinga entsha embonini yokungenisa izihambi, njengoba inani lezivakashi lilokhu likhula njalo iminyaka, kodwa okushintshile ukusabela okubi okuvela kubahlali, okuye kwaba nomsindo omkhulu.
Isihluthulelo sokubhekana nale nselele sisekuthuthukiseni amasu okulinganisa angcono kanye nokwamukela amasu aqondiwe ukuphatha ukugeleza kwezivakashi. Ubuchwepheshe bungasiza ekusabalaliseni kabusha ezokuvakasha kuzo zonke izifunda nezinkathi zonyaka, kanye nokukhuthaza ezinye izindawo ezingenabantu abaningi. I-Amsterdam, isibonelo, ilawula ukugeleza kwezivakashi zedolobha ngokuhlaziya idatha, ukuqapha idatha yesikhathi sangempela ezivakashini kanye nokuyisebenzisela ukumaketha ukuqondisa kabusha ukukhushulwa ezindaweni ezingahanjwa kakhulu.
Isikhathi sokuthunyelwe: Disemba 23-2024



